Real Estate & Property · London, United Kingdom
Paddington Central
A leasing-focused website for a major London campus that combines offices, retail and public space — built to guide businesses from first browse to an enquiry about workspace or retail units.
Paddington Central homepage welcoming visitors to a London workspace and retail destination
- Industry
- Commercial Real Estate
- Services
- Website development · WordPress development · Workspace & retail leasing experience · Enquiry flows
- Technology
- WordPress
The brief and the experience.
A leasing-focused website for a major London campus that combines offices, retail and public space — built to guide businesses from first browse to an enquiry about workspace or retail units.
A destination of this scale serves office occupiers, retailers and visitors at once. The website needed to present available workspace and retail space clearly, keep the destination's character, and route each audience to the right enquiry.
We structured the experience around the two leasing audiences — workspace and retail — with practical availability presentation, location storytelling and enquiry journeys that fit how leasing decisions are actually made.
The Challenge
Where we started.
A destination of this scale serves office occupiers, retailers and visitors at once. The website needed to present available workspace and retail space clearly, keep the destination's character, and route each audience to the right enquiry.
Our Approach
What we built.
We structured the experience around the two leasing audiences — workspace and retail — with practical availability presentation, location storytelling and enquiry journeys that fit how leasing decisions are actually made.